Erick Simpson’s MSP Newsletter | 14 Leadership Traits of Exceptional Leaders
The 14 Leadership Traits of Exceptional Leaders
Building a successful organization requires strong leadership—not just from one individual but an entire team of dedicated leaders. Whether you’re building a managed services enterprise, scaling an IT company, or growing any other type of business, robust leadership serves as the cornerstone of sustainable growth. True organizational success lies not only in strategy but in nurturing the “people” component, providing mentorship, guidance, and support that inspire teams to excel.
When organizations scale and introduce new layers of management to support growth, effective leadership accelerates progress and reduces costly missteps. Strong leaders have the unique ability to inspire their teams to exceed expectations and perform at their best. But what sets exceptional leaders apart from the rest is their character, vision, and influence—their ability to genuinely care for their people and inspire belief in a shared goal.
The essence of leadership lies in one simple principle: the ability to influence action. True leaders motivate others to act through respect, inspiration, and trust, not just authority or position. The U.S. Army introduced 14 timeless leadership traits that have since been adopted by other branches of the military and beyond. These traits serve as a foundational guide for developing effective leaders.
Here’s my take on these 14 leadership traits that define outstanding leadership.
1. Justice
Justice means being fair, consistent, and impartial. Great leaders hold individuals accountable to expected performance levels while also recognizing and rewarding those who go above and beyond. Treating everyone fairly and equitably helps foster trust and confidence—qualities critical for any leader worth following.
2. Judgment
Good leaders make sound decisions by quickly assessing situations and leveraging the available facts. Effective judgment involves avoiding “analysis paralysis” by acting decisively, even without all the details. Leaders must balance informed decision-making with the courage to act when needed.
3. Dependability
Dependability is about consistency and reliability. Do you follow through on your promises? Can others count on you during challenging times? Dependable leaders cultivate trust and loyalty, serving as a reliable foundation for their teams.
4. Initiative
Initiative is about stepping up and taking action—even without being asked. Leaders watch how their team members behave when left unsupervised. Do they remain engaged, or do they lose focus? A person’s ability to take proactive steps in the absence of direct oversight is a strong indicator of emerging leadership potential.
5. Decisiveness
Decisiveness is the ability to make timely, clear decisions—especially under pressure. Leaders must communicate their choices confidently, ensuring everyone understands the path forward. Not all team members will excel at rapid decision-making, so it’s essential to align their roles with their natural strengths, setting them up for success rather than stress.
6. Tact
Tact requires addressing issues thoughtfully and respectfully, even in emotionally charged situations. Whether you’re disciplining a team member, managing vendor delays, or handling client criticisms, tact helps you diffuse tensions rather than escalate them. Effective leaders remain composed and constructive, fostering resolution instead of conflict.
7. Integrity
At the heart of great leadership lies integrity—demonstrating honesty, ethics, and consistency in principles. Leaders must model behavior that aligns with the values they expect from their team. A lack of integrity erodes trust, especially if team members perceive double standards or favoritism. Integrity is earned through consistent actions, not just words.
8. Endurance
Leadership requires both mental and physical stamina to navigate challenges and setbacks. Enduring leaders prioritize their well-being through rest, nutrition, and exercise, knowing their performance directly impacts their team. By maintaining resilience during tough times, leaders set a powerful example of perseverance.
9. Bearing
Bearing refers to maintaining a confident and composed demeanor, even under pressure. Your team looks to you for strength and reassurance. If you let personal frustrations overshadow your leadership, it can undermine morale. Good leaders stay focused, present, and exude the calm confidence that inspires their teams.
10. Unselfishness
Great leaders put the needs of their team above their own. They make decisions that benefit the collective rather than pursuing personal gain. As the adage goes, “The needs of the many outweigh the needs of the few—or the one.” Unselfish leadership builds loyalty and respect.
11. Courage
Courage is the strength to confront challenges with resolve and composure. Whether it’s letting go of a problematic client, addressing underperformance, or navigating uncertainty, leaders must show their teams that adversity is faced head-on—together. Courage reassures your team and fosters unity during difficult times.
12. Knowledge
Great leaders are continuous learners, always seeking to expand their expertise and share it with their teams. Through mentoring, coaching, and providing growth opportunities, they empower others to develop their own leadership skills. Leadership is as much about creating other leaders as it is about leading.
13. Loyalty
Loyalty is a two-way street—leaders must demonstrate loyalty to their team, clients, and partners to earn it in return. True loyalty is built over time through consistent actions and mutual respect. Longevity in relationships—whether with employees, clients, or vendors—strengthens trust and enhances your organization’s reputation.
14. Enthusiasm
Enthusiasm is contagious. Inspiring energy and passion in your team starts with the leader. Simply giving an order may get a task done, but sharing the “why” behind a mission builds excitement and commitment. Enthusiastic teams work harder, achieve more, and do so with a sense of purpose.
Becoming the Leader People Want to Follow
Great leadership is not just about possessing these traits but actively practicing and refining them every day. Being a leader requires focus, determination, and the willingness to step up even when it’s difficult. But the rewards—for you, your team, and your organization—are immeasurable.
For further growth in your leadership journey, I highly recommend The Five Levels of Leadership by John C. Maxwell. It offers invaluable insights into developing yourself and others as leaders. Let me know your thoughts if you decide to read it!
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The Security Gap 99% of MSPs Are Missing:
BIOS Firmware Level Protection
While you’re focused on endpoint security with EDR and MDR solutions, hackers are going deeper and exploiting a massive vulnerability affecting 99% of your SMB customers: cyberattacks at the BIOS Firmware level.
Attend my upcoming webinar on Thursday, January 23rd, where we’ll reveal a groundbreaking security solution that allows you to address this major vulnerability in your clients’ networks at an affordable price and turn this essential service into a new MRR profit center for your business.
If you think you’ve seen this solution before, trust me – you haven’t. So register now, even if you can’t attend live, and I’ll send you a link to the recording!
Join me and my industry experts to discover:
- Why BIOS firmware is the new favorite target for hackers
- How to protect clients at the foundational level
- Simple ways to add BIOS firmware security to your stack and collect MRR you may be leaving on the table
Bonus for Attendees: Get a FREE 14-day BIOS firmware security audit for all your client endpoints!
Register even if you can’t attend and I’ll send you a link to watch the On-Demand Recording!
Don’t miss out! Subscribe to the MSP Chat Podcast, recognized as a Top Channel Podcast by Canalys. Join me and my co-host, Channel Mastered’s Chief Analyst Rich Freeman as we dive into the strategies, services, and success tips every IT provider needs to excel in managed services. Each week, we cover the latest industry news for the MSP Channel, provide a Business Tip of the Week, feature insightful guest interviews, and include a humor segment that’s sure to bring a chuckle or two. Click any of the links below to find us and join the conversation! |
Catch Up on These Podcast Episodes: Walk Like a Duck: Erick and Rich discuss Ingram Micro’s platform-based strategy for driving growth and winning partner loyalty, as well as three proven techniques MSPs can use to build credibility with sales prospects. Then they’re joined by Nick Heddy, president and chief commerce officer of Pax8, for an insider’s look at why online marketplaces matter and how MSPs should pick the right one to go deep with. And finally, one last thing: Proof, courtesy of a Waymo ride with a comically bad ending, that autonomous vehicle tech isn’t ready for prime time just yet. Confusing and Misunderstood: Erick and Rich discuss what research from CompTIA implies about the year ahead for the channel in AI, plus three proven strategies for navigating client budget constraints. Then they’re joined by compliance guru Mike Semel for a deep dive look at what the recently published CMMC final rule means for MSPs. And finally, one last thing: The lamest excuse ever given for failing to return a rental car on time.. Living in the Future: Welcome to 2025! Erick and Rich kick off the year by discussing research from last month showing just how much MSPs value platforms, explaining how to use LinkedIn Sales Navigator to generate leads without cold calling, and sharing New Years resolutions for themselves and the channel. And finally, one last thing: A look back at last year’s predictably chaotic Santa Claus bar crawl. Let’s Go to the Whiteboard: Erick and Rich discuss what agentic AI will mean to MSPs and three techniques for getting more from your vendor relationships. Then they’re joined by attorney Brad Gross for a conversation about legal New Year’s resolutions every MSP should adopt. And finally, one last thing: a report on who won this year’s Microsoft Excel World Championship. |
Join Me at SMB TechFest Q1!
I’m looking forward to presenting my popular session: “AI-Powered Sales Mastery: Unleashing Generative Magic for MSP Lead Generation and Appointment Setting” at SMB TechFest next week – don’t miss it! Can’t make it live? Watch it virtually! Signup Now!
1 :1 Business Coaching Openings With Me Available Now
My cost-effective MSP Mastered® Business Coaching and Advisory programs are designed for growth-minded IT Business Owners looking for help and accountability to get to the next level of performance and profit.
All dedicated one-on-one coaching sessions are conducted with me personally. My clients typically invite other members of their team to specific sessions based on the area of business improvement we are working on.
Each coaching engagement is customized to your needs. Here are the focus areas of a typical coaching agenda we work on during our regular weekly sessions.

There simply aren’t that many experts and thought leaders that have “been there and done that” – built and sold successful IT and MSP practices and helped hundreds of other IT business owners achieve dramatic, positive business transformation. I’ve accomplished these outcomes and more for myself and my clients many times over. As my coaching client, I’ll work to refine your and your team’s talents, hone your goals, guide your decisions to accelerate growth and avoid costly mistakes, and help ensure that you and your business are successful in growing more profitable monthly recurring revenues. |
Apply Now – It’s The Easiest Decision You’ll Make All Day! |

Catch Up With Me On The Road!
I’ll be on the road a lot in 2025, so let’s catch up for a chat, coffee, beer or to share a meal together! |
Here’s Where I’ll Be This Year (So Far): |
Jan 23-24: SMB TechFest Q1 Mar 10-12: GTIA CCF Mar 17: Kaseya + Datto Connect Symposium Mar 24-27: Channel Partners Expo/MSP Summit Apr 7-10: NerdioCon Palm Springs Apr 15: ChannelPro Deep Dive: Emerging Tech for MSPs (VIRTUAL) Apr 17-18: SMB TechFest Q2 Apr 28-May 1: Kaseya Connect Global May 12-15: TD Synnex High-Growth Conference May 13-14: ChannelPro LIVE Jun 2-4: ConnectWise IT Nation Secure Jun 9-11: Pax8 Beyond Jul 17-18: SMB TechFest Q3 Jul 29- 31: GTIA ChannelCon Sep 9-10: ChannelPro LIVE Oct 6-8: Kaseya DattoCon TBD: ConnectWise IT Nation Connect Oct 23-24: SMB TechFest Q4 Nov 12-13: ChannelPro DEFEND: West |