sales

AI | Cybersecurity | Sales | Webinar

How AI Governance Unlocks the Cybersecurity Revenue You’re Leaving on the Table
ByErick Simpson February 17, 2026February 25, 2026

Now available to watch on-demand! AI is already embedded inside your clients’ businesses—often without executive visibility, policy, or governance. Employees are using generative AI tools daily, uploading sensitive data, and creating material cybersecurity and compliance risks, whether leadership realizes it or not. Meanwhile, regulators are scrambling to integrate AI requirements into regulations and…

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Cybersecurity | Erick Simpson | Sales | Service Delivery | Virtual Workshop | Webinar

1/2 Day Virtual MSP Sales Acceleration Workshop
ByErick Simpson April 13, 2025April 13, 2025

Address your most pressing MSP Sales challenges head-on! 🗓️ Date: Friday, April 25th | 🕗 Time: 8 AM – 12 PM PT Days Hours Minutes Seconds ONLY $397 FOR YOUR 1ST ATTENDEE, ADDITIONAL ATTENDEES $100 OFF! Is your MSP struggling to generate leads, build a consistent sales pipeline, close more deals, or differentiate from the…

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Business Strategy | Newsletters | Sales

Erick Simpson’s MSP Newsletter | Using AI for Sales Emails That Convert!
ByErick Simpson August 25, 2024August 25, 2024

Using AI to For Sales Emails That Convert! In this monthly series, we’ll deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts and examples to help you improve your lead generation and sales outcomes. In this monthly series, we’ll deep-dive to understand how…

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Business Strategy | Newsletters | Sales

Erick Simpson’s MSP Newsletter | AI Content Conversion for Lead Gen
ByErick Simpson June 24, 2024June 25, 2024

Using AI To Convert Online Content Into Magnetic Social Media And Email Nurture Campaigns In this monthly series, we deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts, and examples to help you improve your lead generation and sales outcomes. In my last…

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Business Strategy | Newsletters | Sales

Erick Simpson’s MSP Newsletter | Using ChatGPT for LinkedIn Prospect Nurture Campaigns
ByErick Simpson May 27, 2024May 27, 2024

Using ChatGPT to Discover Thought Leadership Gems For LinkedIn Prospect Nurture Campaigns In this monthly series, we’ll deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts and examples to help you improve your lead generation and sales outcomes. In my last newsletter, we…

Read More Erick Simpson’s MSP Newsletter | Using ChatGPT for LinkedIn Prospect Nurture Campaigns
Business Strategy | Newsletters | Sales

Erick Simpson’s MSP Newsletter | Using LinkedIn and AI for MSP Sales Targeting
ByErick Simpson April 18, 2024April 18, 2024

Using LinkedIn and AI for MSP Sales Targeting In this monthly series, we’ll deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts and examples to help you improve your lead generation and sales outcomes. In my last newsletter, we covered step one in…

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Business Strategy | Newsletters | Sales

Erick Simpson’s MSP Newsletter | Using AI for MSP Lead Generation and Sales Growth
ByErick Simpson March 29, 2024March 29, 2024

Using AI for MSP Lead Generation and Sales Growth In this monthly series, we’ll dive deep into understanding how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts, and examples to help you improve your lead generation and sales outcomes. Generative Artificial Intelligence’s (Generative Al, GenAI) ability…

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Business Strategy | Cybersecurity

March 2nd: Ransomware Protection MSP Clients Want
ByErick Simpson February 26, 2023March 17, 2023

Watch Now On Demand! The latest surveys and statistics all point to the same thing. When it comes to what MSPs are worried about most in 2023, ransomware is still #1. And no wonder … ransomware attacks are destructive and disruptive to client businesses and to the MSPs that serve them. So, creating great protection…

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Business Strategy

Oct 27: Build Your Required Cybersecurity Offering – And Get Every Single Client to Sign Up
ByErick Simpson October 23, 2022April 22, 2025

Watch Now On – Demand! Let’s face it – it’s not easy getting all your clients on the same page with you on Cybersecurity. And it’s tough to come up with your minimum, required offering that you must get all of your clients to say yes to. And now, there is simply too much risk…

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Business Strategy

Oct 20: MSP Cyber Insurance: The Rules are Changing
ByErick Simpson October 18, 2022October 20, 2022

Watch Now On-Demand! Join me, MSP leader Michael Tanenhaus, and Acronis’ own Jeff Hardy to learn how to reduce your and your clients’ cyber risk in the era of ransomware and log4j. Cybercrime is now a trillion-dollar industry unto itself worldwide. The costs are staggering, forcing some cyber insurance carriers to leave the market entirely…

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Business Strategy | Cybersecurity | Erick Simpson | Leadership | Managed Services | Marketing | Operations | Sales | Service Delivery | Webinar

July 28th: Understanding and Serving the Distinct Cybersecurity Needs of Regulated and Unregulated Clients
ByErick Simpson July 17, 2022August 25, 2022

Watch Now On -Demand! To effectively address the cybersecurity needs of your existing clients and new prospects, you’ll need to design and price your services and bundles; and refine your marketing and sales approaches to serve 2 distinct audiences. The first audience includes regulated businesses; or businesses that must meet and demonstrate compliance with specific…

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Business Strategy

July 14th: Breaking Up Is Hard To Do – Using Documentation to Make Good Customers Great Clients and Part Ways with the Rest
ByErick Simpson July 10, 2022August 25, 2022

July 14th 9am PT Watch Now On – Demand! What distinguishes “A” or “B” clients from “C” or even “D” customers? Besides strategic and cultural fit, profitability is a key factor. Are you doing all you can to help every client engagement be profitable? During this session, we’ll reveal the powerful processes you can use…

Read More July 14th: Breaking Up Is Hard To Do – Using Documentation to Make Good Customers Great Clients and Part Ways with the Rest

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