Using LinkedIn and AI for MSP Sales Targeting In this monthly series, we’ll deep-dive to understand how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts and examples to help you improve your lead generation and sales outcomes. In my last newsletter, we covered step one in…
Using AI for MSP Lead Generation and Sales Growth In this monthly series, we’ll dive deep into understanding how MSPs can leverage Generative Al to save time, drive sales, and fuel expansion with real-world tips, prompts, and examples to help you improve your lead generation and sales outcomes. Generative Artificial Intelligence’s (Generative Al, GenAI) ability…
Watch Now On Demand! The latest surveys and statistics all point to the same thing. When it comes to what MSPs are worried about most in 2023, ransomware is still #1. And no wonder … ransomware attacks are destructive and disruptive to client businesses and to the MSPs that serve them. So, creating great protection…
Watch Now On – Demand! Let’s face it – it’s not easy getting all your clients on the same page with you on Cybersecurity. And it’s tough to come up with your minimum, required offering that you must get all of your clients to say yes to. And now, there is simply too much risk…
Watch Now On-Demand! Join me, MSP leader Michael Tanenhaus, and Acronis’ own Jeff Hardy to learn how to reduce your and your clients’ cyber risk in the era of ransomware and log4j. Cybercrime is now a trillion-dollar industry unto itself worldwide. The costs are staggering, forcing some cyber insurance carriers to leave the market entirely…
Watch Now On -Demand! To effectively address the cybersecurity needs of your existing clients and new prospects, you’ll need to design and price your services and bundles; and refine your marketing and sales approaches to serve 2 distinct audiences. The first audience includes regulated businesses; or businesses that must meet and demonstrate compliance with specific…
July 14th 9am PT Watch Now On – Demand! What distinguishes “A” or “B” clients from “C” or even “D” customers? Besides strategic and cultural fit, profitability is a key factor. Are you doing all you can to help every client engagement be profitable? During this session, we’ll reveal the powerful processes you can use…
Join me for a special 2-part Cybersecurity event Thursday, March 24th. First, we’ll deep-dive into the most effective ways to price, position and sell cybersecurity. Next, we’ll get together in the afternoon for my MSP Happy Hour: Cyber Cosmo Edition!, where we’ll learn to make this signature cocktail, have fun, do some giveaways and chat…
Selling the Cloud, Cybersecurity and Peace of Mind Like a Pro Watch Now On – Demand! How do best-in-class MSPs position, sell and deliver enhanced cybersecurity and cloud services so easily, and leverage them to win business away from their entrenched competitors? And what are the minimum security services these mature MSPs require their clients…
It’s past time for MSPs to have the “Cybersecurity Conversation” with their clients, gently but firmly insisting on their adoption of an enhanced level of cybersecurity services. The challenge is to frame the conversation properly with the client to gain their approval to strengthen their cybersecurity posture, and reduce their and the MSP’s risk. I’ve…
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Join me on Thursday, May 23rd, with Christophe Reglat, a luminary in the cybersecurity community and the visionary mind behind Sxipher’s groundbreaking Genesis Deep Learning AI Penetration Testing software, to understand the common pitfalls and misconceptions about PEN Testing and how to overcome them. This timely webinar will educate you on a differentiated AI-powered PEN Testing approach that is cost-effective and simple to implement and manage, even by your Tier 1 techs – and how to make more MRR by doing so.
BONUS: 3 LUCKY IT PROVIDER ATTENDEES WILL WIN A $100 AMAZON GIFT CARD!